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> many 'innovations' by Apple, like thunderbolt or retina, are really just 'one-upping' the competition and attempting to lock the consumer in to something that's no more than a gimmick. Sure thunderbolt is fast, but it's not something that any tech company couldn't design

Definitely. For example, Thunderbolt was designed by Intel. Apple had an exclusive license for a while, but it's available on Windows laptops[1] now, albeit sometimes with their own proprietary connector[2].

> Personally I'm not a fan of the Apple ecosystem

It shows.

[1]http://en.wikipedia.org/wiki/List_of_Thunderbolt-compatible_...

[2]http://www.pcworld.idg.com.au/article/391755/sony_adopts_int...



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