The Dell UltraSharp range just strikes a nice balance between quality and affordability.
Other manufacturers have spent the best part of the last decade chasing the budget end of the market by cutting corners (e.g. TN panels, poor quality control) and adding gimmicks (e.g. glossy or non-black bezels, flashy lights, ugly asymmetric stands)
Dell have stood pretty firm, with the UltraSharp range at least, with high quality IPS panels, decent quality control and simple, timeless designs. Combine that with the economies of scale they are able to achieve bundling monitors with computer systems, and the established support network they have in place, and it's been a winning combination.
Other manufacturers have spent the best part of the last decade chasing the budget end of the market by cutting corners (e.g. TN panels, poor quality control) and adding gimmicks (e.g. glossy or non-black bezels, flashy lights, ugly asymmetric stands)
Dell have stood pretty firm, with the UltraSharp range at least, with high quality IPS panels, decent quality control and simple, timeless designs. Combine that with the economies of scale they are able to achieve bundling monitors with computer systems, and the established support network they have in place, and it's been a winning combination.