I wonder how you are thinking of generating revenue from people who are waiting? Particularly since many (most?) of the people there are either below their cognitive average or distracted by herding children.
right, so just a whimb thought, perhaps if you could ease the atmosphere of a waiting room to be more relaxing (colors, psych, tones, music, etc.) it could ease people. I think the important part would have to be setting them mentally?
But if the average wait time is say 15-20 minutes (complete guess). And you have a way to incorporate advertising from local business on a monthly basis (with increases during flue season, etc.), via tech, print, or which ever? Work with the business to tailer their offers to be appealing and time relative (case studies for guidance).
This may be a bit archaic, perhaps it may be more beneficial/practical to leverage waiters via social presence and interactions through apps? Which could actually in turn, generate local ad interest on the platform of choice?
Just wondering if there is a way where private practices could justify the investment, or possibly have it add value financially in addition to their customers experiences. What would make them want to do something like this?
"since many (most?) of the people there are...below their cognitive average"
Do intelligent people not get sick? Do they somehow avoid needing to sit in a waiting room by knowing exactly when to arrive so that they walk straight into their appointment?
I don't necessarily think being below their cognitive average is a problem though. Advertising to drunkards (altered cognitive state) yields results as well!
I absolutely agree.. My overall interest is how can the waiting room experience be improved for people. I was just trying to think of ways to justify the investment for private practices, aside from the obvious better customer experience (which for some may be enough).
