Redditors generally click on things that look more like content then an ad and stand out enough to catch their eye. If you try to just sell them something, they tune it out. But solve a problem for them in a relatable way and they will click. We paired an awkward penguin meme with a problem/solution statement to get our best results.
Is this the post-internet equivalent of when your favorite bands from highschool and college start selling their popular songs for car and financial service ads for the middle aged? Of course today's redditors all think it will never happen to their generation.
