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>" I hate shopping so I'll be damned if I will spend 1 more second thinking about the process than I have to. Amazon always has the thing, ships it in 2 days, I can be relatively sure I'm not getting ripped off by more than +/- 25% and that's good enough for me."

My experience before I got rid of Amazon years ago started out similar but then I found that the process of shopping took longer and longer - trying to compare 50+ versions of the same thing, filtering out dubious looking sellers and brands etc. I actually started to feel like the experience was worse than just going to a store and carrying the the thing home. I also started to think the prices weren't really all that great because they became the same or or often slightly more expensive that what I could find in a brick and mortar store. Couple this with a general decline in Amazon's last mile delivery which seemed to be a whole other shit show where the contracting parcel service would mark them as delivered even though they hadn't actually been deliver yet and it just became a really miserable experience. Should you need to contact customer service and speak to someone you can pretty much dispense with another half hour of your time.

>"But for the vast majority of folks consistency is king."

For me there was very little consistency in the Amazon experience. It was hit and miss. From reading this article though it sounds like the thing that is consistent is an increasingly worse experience.



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