> it's speculative proactive defense, which is something just about any startup advisor would caution against
True, but at that point, Facebook was not a startup anymore. Playing defense as a startup might be silly, but as a large tech company, it's arguably essential.
Pivoting entire company divisions based on what you think other companies might do without data or research to back up the decisions is not the way to play defense.
True, but at that point, Facebook was not a startup anymore. Playing defense as a startup might be silly, but as a large tech company, it's arguably essential.