Uproar usually begins with the results of research and reports. That research and those reports typically originate from wherever the money is. That money typically originates from a new competitor entering the market, or from an established competitor trying to force change in market forces by affecting demand for the products being reported on.
Occasionally uproar originates from someone's personal motivation, but that requires a rare alignment of drive, capability and charisma.
One of the most insightful comments in this thread. Lays waste to the whole idea of "science happens" and instead brings forth the more realistic: "science happens when it is the interest of someone with resources for that line of research to progress".
Thanks, but it's not my insight. There's a saying "follow the money" and that's what I had in mind when I wrote my reply. I simply added the bit that covers situations where money may not be the motivator.
Occasionally uproar originates from someone's personal motivation, but that requires a rare alignment of drive, capability and charisma.