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what is launch then? telling on a big conference with big fanfares?

i really want to know because i announced our project here and was ignored, so i know for sure that writing on HN is not launch

telling on blogs and forums is a way to test how needed is your solution.

my unnoticed launch maybe is gold, but massive discussion of it, testing of our technology, emerging of fans and haters - that would be, i dont know, platinum :)



I was pondering this myself as I posted my short comment. Good question.

BTW, can I offer any help on getting you some attention? It is not magic, just some routine work we could do together. I have a fair bit of experience from getting my own startup established the past five years.


i don't know, what kind of work?

did @antirez of Redis do those things? i guess the audience just liked his project and that's all. if my work is BS and we get some attention with some tricks (edit: in a good sence of the word!), we would just agonize longer before everyone including me understands that my work is unneeded.

let it be as naturally as it is but thanks anyway

(addition: be us a consumer web startup we would agree. our audience is hacker and web engineering crowd, so the help would be just upvote my posts :)


There is such a thing as deserved attention and it doesn't come by itself to the rest of us. PR is not smoke and mirror, it is plain work. Still, it's the part of 'launching' that few have worked out how to do just because they don't take the time to do it.

If web development could be reduced to 'just sit down and write a program and put it on the web' then PR could be reduced to 'just find out what journalists and bloggers have readers that would be interested in your stuff and ask them to write about it'.

It is as simple as that and as with programming, it only takes a couple of years to get a good grasp of.

(addition in response to your addition: so make sure I get to know when you post something you'd like me to upvote. See, then you're doing PR work. If you think attention will come by itself, then you could sit in front of your TV and expect your software write itself as well)


you're right! yes, i guess i am doing it already. my complains was just about this particular site, where i haven't worked much enough yet


Antirez was a known quantity. He was known for hping, way back before Redis was a glimmer in anyone's eye. Going from awesome to further awesome is easy. To mix metaphors there - the first million is hard.


got you. i should go to where i am already known... :)




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