Cryptocurrency has an edge over other assets due to its inherent nature - it's much easier to employ sophistry and obfuscation by technology to sell it to people. Even well-educated people are vulnerable because it appeals to their sense of curiosity and has enough of a foundation to be viable.

People see the impact and success of technology in their lives. They start looking into cryptocurrencies and go "Wow, this must be revolutionary! This will eventually become as big as the internet!" Most don't care about the practicality or details, just that technology is a winner and that's where they should put their eggs into. And the ones that do care are probably so engrossed and invested into it that they're no longer rational about it.

Once people are invested it's in their best interests to propagate their ideas so they can succeed, regardless if those ideas are actually beneficial or not. I'm no psychologist but I feel like this is instinctual on a human level, which is why I say peoples rationality can get "hijacked". Anecdotally, talking to those who are invested and seeing the ridiculous amounts of irrational goalposts and whataboutisms being thrown around just reinforces this even more for me.