I agree, Square has the best possible strategy -- they catch the laggard businesses who still don't have merchant accounts, individual people who have never had merchant accounts (i.e. everyone) and let them get away from PayPal, AND get a platform deployed which can handle NFC or some new payment/loyalty credential for early adopters on the merchant side.
On top of that, Keith Rabois is one of the top operating executives anywhere, and has extensive paypal experience.
NFC has been "the next thing" for years. I worked for an NFC reader company in ... 2003, which had been around for years. (ViVoTech). We don't even use chip and pin cards in the USA -- the magstripe is going to remain a major part of the market for the rest of the decade.
On top of that, Keith Rabois is one of the top operating executives anywhere, and has extensive paypal experience.
NFC has been "the next thing" for years. I worked for an NFC reader company in ... 2003, which had been around for years. (ViVoTech). We don't even use chip and pin cards in the USA -- the magstripe is going to remain a major part of the market for the rest of the decade.