I wholeheartedly agree that we need to progress beyond the ad-driven business model but is in-browser mining really a plausible replacement?
For one thing it's probably not a good idea on battery-powered devices, so it's only useful for monetizing desktop browsing. It also means that the money you make out of it depends on the average power your "customer" has available to mine.
Beyond that since mining is a zero-sum game it means that the more people opt for this model, the less money they individually make. Maybe today you make on average 0.001cent per minute and per user and a year from now you make a tenth of that. You have absolutely zero control on it since it's merely a factor of the total hashrate and the cryptocurrency's value.
I have a hard time imagining how this could become mainstream. Tipping using cryptocurrency microtransaction seems more promising but even that is far from a solved problem. I'd rather directly send $.002 to the website rather than waste $.01 of electricity for the website to make $.001 out of it.
The thing is that with ad networks you're at their mercy, if they don't want to sell ads on your site, you have no other option. While it would be nice to have a micropayment system built into browsers themselves, cryptomining is kind-of the best option.
For one thing it's probably not a good idea on battery-powered devices, so it's only useful for monetizing desktop browsing. It also means that the money you make out of it depends on the average power your "customer" has available to mine.
Beyond that since mining is a zero-sum game it means that the more people opt for this model, the less money they individually make. Maybe today you make on average 0.001cent per minute and per user and a year from now you make a tenth of that. You have absolutely zero control on it since it's merely a factor of the total hashrate and the cryptocurrency's value.
I have a hard time imagining how this could become mainstream. Tipping using cryptocurrency microtransaction seems more promising but even that is far from a solved problem. I'd rather directly send $.002 to the website rather than waste $.01 of electricity for the website to make $.001 out of it.