At the begining of the year there was a huge roar about the GDPR. Now it finally becomes more understandable by everyone why EU has created it. And quite frankly, rest of the world will need to start pushing for the same or even harsher legislation. Companies has pushed the whole thing too far :(
GDPR will to large amount take care about 3rd party tracking based on two things: the consent needs to be given for each and every 3rd party tracker site before it is loaded and another thing is that the website owner will be held liable if 3rd party provider will abuse the data without consent or use it for non stated purpose (sell it to someone else f.i.).
GDPR will to large amount take care about 3rd party tracking based on two things: the consent needs to be given for each and every 3rd party tracker site before it is loaded and another thing is that the website owner will be held liable if 3rd party provider will abuse the data without consent or use it for non stated purpose (sell it to someone else f.i.).
If you are more interested into details, here is an excelent explanation: https://www.youtube.com/watch?v=-stjktAu-7k