I think the whole point of the joke is that URL shorteners have already made it impossible to look at URLs and intuit anything about where they lead and how reliable they are. e.g. the "t.co" through which all twitter links are blinded.
It gives you urls like https://upstandingcitizenry.com/peace-and-love-and-ponies except instead of redirecting you to a safe URL, it drive-by downloads some malware, fills your screen with porn popups, and uses your CPU for monero mining.
Maybe that would spread your message better?
You obviously don't get the joke. The joke is that it looks shady but is actually perfectly fine. If every URL tells you "don't click on things that look shady", then the joke is gone.
