I meant that AMP aims to make a holistically better browsing experience. We should not need anything special to make the web better, but until we can get some sort of unified contribution model, making money for producing web content tends to be a race to the bottom. There are in-house subscription models and sites like Patreon, but those seem to be only moderately successful to pointless.

I just want a Web where people write a lean website that delivers your content with low overhead. Then do your best to use ad networks that aren't trying to set your users' computer on fire.