I see Drinkify as an experiment, and perhaps there will be those that use the service for a giggle, but there isn't anything there that will help evolve humankind.
No, I didn't RTFA, but I'm going to blow off some steam anyway... experimenting on mice for human-related studies (behavioral, physical etc) is not only lazy, but fraudulent. It's a waste of tax payer money, and its overly cruel on en entire species of animal.
And we constantly reference these studies with lab mice again and again for answers to human problems. It's a fraud.
Before a drug can be put on the market it has to be tested for it's efficiency and safety. It starts by giving the drug to volunteers to assess its safety. Would you rather we do not study the effects of the drug on animals before experimenting on humans?
Love the design of this deck, but that may be the problem. They look almost too nice to play with.
Another card game with nice design is the SEO card game SERPs & Spyders: http://SERPsandSpyders.com - you learn and build SEO tactics and strategies in Magic the Gathering style gameplay.